Interviewer-led case Strategy firm first round, Brindle Coffee
Our client is Brindle Coffee, a chain of 120 company-owned cafes in the Midwest. Operating profit fell from $18 million two years ago to $12 million last year, while the store count did not change. The CEO wants to know why profits fell and what to do about it.
Written by Waddle Street. The company and every number are made up for practice.
Run it as a mock with an interviewer who follows up.